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Verity Tracking

a startup project developing a platform to decarbonize commodities, agriculture crops and biofuels thanks to a precise and verified tracking of carbon emissions, as well as the tokenization of sustainable attributes within supply chains in order to create incentives for all actors to further lower their footprint

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Verity Tracking makes the most of the transparency of distributed ledger technology powered by blockchain by using it to share documented sustainability efforts. Businesses who have a product to sell will be able to show, document, and verify the carbon intensity of their products, which may sound daunting on the face of it. This honesty creates credibility in the market. And then, when the business implements policies and expends effort to improve the number and reduce the carbon intensity of the product by using the same metrics good things happen: The market believes the numbers, chiefly because they can see them for themselves and, if they’re so inclined, explore what really happened.

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